Research Meeting
Conference on Field Experiments in Strategy (CFXS) 2025
9 October 2025 – 10 October 2025
INSEAD – San Francisco
Attend the 2025 Conference on Field Experiments in Strategy (CFXS)
October 9–10, 2025 | INSEAD San Francisco
We are pleased to invite you to the 2025 Conference on Field Experiments in Strategy, bringing together scholars using field experiments to explore strategy, innovation, entrepreneurship and more.
This annual event, co-hosted by IGL, convenes researchers to share the latest findings and insights from new studies and experiments in the field. It also provides a platform where early-stage Randomised Controlled Trial (RCT) designs can receive valuable feedback before field implementation. These idea pitches are showcased through specific canvases available to researchers, and feedback is provided live through Slido.
- October 9–10, 2025 | INSEAD San Francisco
This year’s program will also include a hands-on Generative AI workshop, focused on applying GenAI tools across the full experimental cycle – from idea generation to implementation. Featuring hands-on exercises on how to use AI in the design and analysis of your research and a series of lightning talks featuring field experiments unpacking the role of AI on firms and innovation.
We look forward to seeing many of you in San Francisco.
Ticket Prices:
Regular attendees and presenters: 100 USD
PhD Students: 25 USD
